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DRIPPING Your Contacts For Lots of Referrals

By: Marie Leonard

With structure you get freedom! This is a popular phrase my up-line sponsor, who has one of the most successful downlines in the network marketing business, likes to say often.
Structure is especially important with respect to follow-ups. If done right, it will be your most freeing asset to never run out of warm market contacts, which means no cold calls, ever.
Applying structure is is not hard. The technique is like water dripping on a stone and slowly, drip by drip, makes a hole in the stone. Thatâ€™s why itâ€™s called the DRIP method. In our case, this technique makes an impression on our lead.

Why are TV commercials aired dozens of times within an hour or day?
Because we need to see it a lot to remember the product. In the same vein, when sharing a new idea or product with a possible client, it may take 6 to 7 tries before they respond favorably!
9 out of 10 people donâ€™t get it the first time around.
So how do you DRIP your lead to a possible sale?
Start by keeping a record of all your leads with dates and personal history. Your memory may be good but in while, as your list gets longer, itâ€™s not that good, and remembering specific details about your client will become difficult.
I keep this information on 3x6 index cards in a little plastic box. This may seem a little throw back to the caveman but for me, this is one resource I like to do by hand, not by computer.
There is some reason to my madness, as I like going through the index cards and to just see how many I am accumulating. It really motivates me!
Ok, now what?
Well, pick out 2 days of the month which are going to be dedicated to following up with these clients.
Eliminate the active clients from your list as you are already following up with them if you are doing a good job.
This strategy is for clients that are still in the loop but may not be active and still want information. You are not cold calling since you know this person already.
You are calling these clients not to bug them about buying more products.
Your strategy is to bring them value without wanting anything in return.
You can do this simply by offering new information which can be strictly verbal and/or through email or snail mail with documentation, DVDs or CDs.
.
At the end of your call, ask permission to stay in touch next month.
Your purpose is to NOT EXPECT a reply.
You are strictly giving information to keep them current. You are also furthering your relationship which increases trust between you. That person may eventually decide to try your product or business opportunity.
Eventually, as you become more familiar where, in order to feel that they are contributing to the exchange, these clients can become real sources for referrals which will expand your warm market indefinitely.
Teaching your team to use this technique is a smart move and easy to duplicate.
This is a great technique for removing that cold call rejection shiver that grips us all at the thought of talking to someone you absolutely donâ€™t know.
A great technique for success.

Article Source: http://ezine-articles-planet.com

Marie Leonard is an active network marketerwho shares her knowledge by posting tips every networker can take to the bank. You can read more tips on her blog at: thekeenmarketer.com

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